More reviews. Fewer tickets. More repeat purchases.
Aftersales is where profit and reputation are made. We automate everything after the sale — review requests, feedback loops, follow-up and win-back — so complaints surface early and customers come back, without manual work.
The problem
After the sale it goes quiet — and that costs money
Most SMBs put all their energy into winning customers, and almost none into keeping them. That shows in three places.
Customers disappear after purchase
Without follow-up, a buyer becomes a one-off transaction. Winning a new customer costs a multiple of retaining an existing one.
Reviews never come in
Satisfied customers rarely leave a review on their own — dissatisfied ones do. Without timed requests, your rating doesn't reflect reality.
Complaints escalate on social media
A complaint you don't catch in time ends up as a public 1-star review or an angry post. Early signals prevent public damage.
The solution
What we automate in your aftersales
Six concrete flows any SMB can deploy immediately — connected to your CRM, shop, email and review platform.
Automatic follow-up flows
Welcome and onboarding emails with instructions and first-steps content. Cuts first-week support tickets by 30-50%.
Review requests at the right moment
Timed requests when the customer is most satisfied, routed straight to Google, Trustpilot or Kiyoh. +30-50% response rate.
NPS & feedback loops
Automated satisfaction surveys after every purchase. Low scores go straight to your team, so complaints surface before they escalate.
Win-back for dormant customers
No repeat purchase after X days? A targeted win-back sequence starts automatically. See also our customer reactivation service.
Support triage & AI replies
Incoming questions are auto-categorized and common ones answered directly from your knowledge base — in your mailbox too, via the AI Outlook agent.
Upsell & cross-sell flows
Relevant products or accessories offered at the right moment based on purchase behaviour. On average +15-25% repeat revenue.
How it works
From zero to live in 2 weeks
Discovery (day 1-3)
We map your current aftersales processes, identify the highest-impact flow and document the ROI calculation.
Build & integrate (day 4-10)
We connect CRM, email, review platform and helpdesk, and train the AI on your tone of voice and FAQs. First end-to-end test on day 8.
Go-live & optimise (day 11-14)
Live with one flow plus a monitoring dashboard, and 3 months of support included. Then we scale to additional flows.
“A webshop with ~8,000 orders a month: 73% of tickets auto-resolved, review response from 1.2% to 6.8%, and an upsell flow worth €12,400 a month extra.”
FAQ
Questions about aftersales automation
What does aftersales automation cover?+
All post-purchase communication and processes: welcome emails and onboarding, NPS surveys, review requests, returns handling, support triage, upsell/cross-sell emails and win-back sequences for dormant customers.
What does aftersales automation cost?+
The pilot costs €1,500 to €3,000 one-time (1 flow, 1-2 weeks). The full aftersales suite starts from €2,450 one-time + €249/month. The pilot amount is deducted when you proceed. See our pricing page for details.
Which systems do you integrate with?+
All major CRMs (HubSpot, Pipedrive, Salesforce), e-commerce platforms (Shopify, WooCommerce, Magento), helpdesks (Zendesk, Intercom, Freshdesk), email (Outlook, Gmail) and review platforms (Trustpilot, Google Reviews, Kiyoh) via native APIs or webhooks.
How long does implementation take?+
From pilot to production in 2 weeks. Week 1: design, integration and testing. Week 2: live with one flow, then scaling. Your team is trained to make adjustments independently later.
What is the ROI?+
Customers typically see +30-50% review response, -40% support tickets on common questions, +15-25% repeat purchases from upsell flows, and 15+ hours per week saved on manual follow-up. Most setups pay back within 3-4 months.
Ready to turn buyers into returning customers?
Book a free call and see within 2 weeks what automated aftersales does for your reviews and repeat revenue.
