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Follow-up automation

Never lose a lead to slow follow-up again.

Leads evaporate because follow-up comes too late. Our AI follows up every lead, quote and meeting automatically — within minutes, 24/7, in your tone of voice.

Works with your CRM & inbox
Live within 2 weeks
Follow-up sequence · live
New lead via website form
14:02
AI sends personal email reply
14:04
WhatsApp follow-up, no reply yet
day 3
AI voice agent calls the lead
day 7
Meeting booked — logged in CRM
< 2 min
first response
24/7
follow-up running
< 2 min
Response time on every new lead
100%
Of leads and quotes followed up
24/7
Follow-up, incl. evenings & weekends
2 wkn
From idea to live

The problem

This is where your deals die quietly

Not on price or product — deals die from inconsistent follow-up. Three patterns we see at nearly every SME sales team.

80%

Deals need 5+ touchpoints

80% of deals require five or more touchpoints — yet most salespeople stop after one or two attempts.

1-2×

Salespeople forget to follow up

Busy weeks, no system, notes in three different places. Follow-up depends on memory — and memory fails.

10+ dgn

Quotes sit and go cold

A quote goes out and then… silence. No reminder, no nudge — and the prospect signs with whoever did follow up.

The solution

Follow-up that never forgets

AI-driven flows on top of your existing CRM and inbox. Personal, contextual and always on time — no generic drip campaigns.

Instant lead response

Every form submission or enquiry gets a personal reply within 2 minutes — the window in which conversion is many times higher than after 30+ minutes.

Quote follow-up sequences

3-day, 7-day and 14-day reminders on every open quote, tailored by AI to how the prospect responded. Sent from your own inbox via the AI Outlook Agent.

Multi-channel follow-up

Email, WhatsApp and phone in one sequence: no reply to the email? A WhatsApp follows, and an AI voice agent calls the lead at the right moment.

CRM hygiene, automatic

Every touchpoint, reply and appointment is logged in your CRM by itself. Pipeline stages stay current without anyone typing a note.

Stalled-deal detection

AI monitors your pipeline and flags every deal with 10+ days of silence — with an automatic wake-up message or a signal to the deal owner.

Cold lead reactivation

Leads silent for 60+ days get a relevant trigger to restart the conversation. After the deal, our aftersales automation takes over for reviews and repeat business.

How it works

Live in three steps

01

Intake & connect

We map your sales process — from first enquiry to signed quote — and connect your CRM, inbox and calendar.

02

Build & train

We build your follow-up flows and train the AI on your tone of voice and offering — with weekly demos.

03

Live & optimise

You go live within 2 weeks. We keep optimising on response and conversion, with 3+ months of aftercare included.

“Deals rarely die on price — they die in silence. Automatic follow-up is the cheapest revenue you’ll ever add.”

Sales team · Rotterdam (example)
View our results →

FAQ

Questions about follow-up automation

What is follow-up automation?+

An AI-driven system that systematically follows up every lead, quote and meeting: instant response after first contact, quote reminders, stalled-deal detection and reactivation of cold leads — so nothing falls through the cracks.

Why AI and not just email templates?+

Templates feel like spam. AI tailors every message to the earlier conversation, the company context and where the lead sits in your sales process. The result: noticeably higher response rates and no ‘generic nurture’ opt-outs.

Which sales scenarios do you automate?+

First follow-up after a web form, no-show rescue after meetings, quote follow-up (day 3, 7 and 14), stalled-deal wake-up after 10 days of silence, referral requests after delivery and cold-lead reactivation after 60+ days.

Does it work with my CRM and inbox?+

Yes. We connect to common CRMs and any tool with an API, plus your Outlook or Gmail inbox. Teams without a CRM can start directly from the inbox with the AI Outlook Agent.

What does follow-up automation cost?+

A pilot starts at a fixed price with one flow, live within 1-2 weeks. From there we scale to a full follow-up suite. See our pricing for the details.

Ready to stop losing leads?

Book a free call and see within 2 weeks what automatic follow-up does for your pipeline.

Book a free call → +31 85 000 41088
Hi! What would you like to automate?