Sales & Retention
Revenue Recovery Engine
Automated follow-ups, dormant customer reactivation, and aftersales flows — never spammy.
+€180k
Recovered revenue
42%
Reactivation rate
0
Manual follow-ups
The problem
The pain the client was dealing with before we started.
- Sales team had no time to follow up on every lead — 40% of quotes vanished.
- Existing customers were forgotten after the first purchase. No aftersales.
- Dormant customers were never reactivated.
- Mass emails felt spammy — so they did nothing.
What we built
Built around their exact workflow, not an off-the-shelf product.
- Intelligent follow-up engine that analyzes behavior and picks the right moment.
- AI-generated personal messages based on purchase history.
- Automated reactivation campaigns for dormant customers.
- Aftersales flows: onboarding, check-ins, cross-sell — triggered by behavior.
- Smart throttling so it feels natural.
How it works
The process in four steps.
1
Segment
AI segments by behavior and value.
2
Trigger
Events trigger the right flow.
3
Personalize
GPT-4 writes a personal message based on context.
4
Track
Responses drive the next actions.
Results & impact
Time saved, money saved, and lifetime value.
Revenue Impact
€180,000 recovered revenue in the first year.
Time Saved
Sales team saves 12 hours per week for high-value deals.
Conversion Rate
42% of dormant customers buy again within 60 days.
Brand Health
Unsubscribe rate under 0.3% — feels like service, not spam.
Lifetime Value
ROI was 8x in year 1. Year 2+ is near-pure profit.
Tech stack
The tools we used.
HubSpot API
OpenAI GPT-4
n8n
PostgreSQL
SendGrid
Want this for your business?
Book a free 30-minute call.